Omnisend
Email and SMS marketing with newsletters, automations and pop-ups for Shopify.
Location documentedThe headquarters in Europe is documented with a source. Not a privacy seal.Vilnius, Lithuania4.7 (3,204)
Key facts
- Price
- Free up to 250 contactsStandard from 16 USD/monthAll plans in the App StorePrices in USD, as stated in the Shopify App Store.
- Shopify rating
- 4.7 (3,204)
- App languages
- English
- Support languages
- Not confirmed separately
- Documents checked
Does the app fit your store?
My assessment based on the provider's sources, not a hands-on test.
Worth a look if …
Stores that want newsletters, automations, SMS and pop-ups in one tool. Free up to 250 contacts and 500 emails a month.
Check first
Contact and purchase data go to Omnisend and to subprocessors, several of them in the USA. Standard from 16 USD/month.
Privacy check
What the provider says about data, contracts and leaving.
Privacy policy
The statement of 18 June 2026 names UAB Omnisend in Vilnius as well as Omnisend companies in London and the USA.
With sourceRead source : Privacy policyData processing agreement (DPA)
Public DPA (as of 22 September 2025) with EU standard contractual clauses. It applies on accepting the terms of use.
Hosting & data transfers
The DPA lists subprocessors in the EU, such as Google Cloud in Ireland, and in the USA, such as Mailgun, Cloudflare and Vercel. Transfers rely on standard contractual clauses.
With sourceRead source : Hosting & data transfersData access
According to the statement, it processes name, email, phone and purchase data, and which emails were opened and which links were clicked.
With sourceRead source : Data accessExport & exit
After the contract ends, Omnisend deletes or returns customer data, as you choose. Exporting contacts is not described there.
With sourceRead source : Export & exitHow I choose, and where the limits of this assessment are.
Methodology